Insights
The Parish Email Checklist
Effective email strategy means sending the right info to the right people in a way that’s easy to read and act on.
Effective email strategy means sending the right info to the right people in a way that’s easy to read and act on.
It’s easy to be an AI enthusiast or a hater. To be neutral about its ethics, application, and consequences, however, is going to get harder.
The Church, institutionally—and here, I mean dioceses, parishes, and ministries—has excelled at affirming the choir, thanking the choir, but not growing the choir.
Not getting the ad results you need? Check out our guide to creating an effective ad campaign and optimize every step of the process!
It’s that time of year again. We tell ourselves that this is the year we’re going to do things differently. We’ll avoid getting caught up in the consumer frenzy of Black Friday deals, perfectly wrapped gifts, and the endless to-do lists. But then the chaos creeps in, and before we know it, we’re back honking at teenagers in the mall parking lot so we can go buy generic gift bundles just so we don’t show up on Christmas empty-handed.
For a long time, the “right” way to be online was to be perfect. But now, the landscape online is shifting towards authenticity. So where do Catholics fit in?
Get on board with social media evangelization or don’t get mad when you lose all your young Catholics.
When you stack the best of screen entertainment against the best of in-person entertainment, the in-person is going to win every time.
At Yellow Line, our mission goes beyond marketing – it’s about bridging the gap between doubt and belief, despair and hope.
