

Diary of a Digital Copy Editor
Copy editing has been an important part of the written word. But how does that translate to the sometimes informal digital world?
Copy editing has been an important part of the written word. But how does that translate to the sometimes informal digital world?
So, here for the record and for the benefit of my clients, I am responding directly to you, Harvard Business School, explaining why you are wrong.
The best way we’ve found to deliver the three standards is by building strong processes. A simple, robust work process removes both laziness and over-indulgence.
With the right team in place to sustain it for the long haul, a good social conversation can be a game changer.
Many organizations are on social media because they “have to be.” But building a social media audience should not be a goal for its own sake. Social media should drive action, and action comes from emotionally invested and engaged fans.
In advocacy graphics design, only two things matter: context and objectives.
This changes the game as it allows influencers, marketers and organizations endless opportunities to deepen their relationship with clients and showcase their stories by creating a personal connection with viewers.
Metrics are standard social media health indicators. We rely on three core metrics to gauge audience health.
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